Best 7 Web Analytics Agencies of 2025 – A curated list

If you’re trying to find the best web analytics agency, don’t go with the ones that “also do data.” You don’t want your measurement strategy handled by a full-service shop that splits its attention between SEO, design, and reporting dashboards.

I’ve curated the 7 best web analytics agencies for 2025—not the biggest or flashiest, but the most obsessive about data.

Each of them is known for something specific: GA4 migration, server-side tracking, multi-touch attribution, B2B revenue ops, or predictive analytics.

If you finish reading and still have questions about which agency fits your specific situation, connect with me on LinkedIn I’ll be happy to take a look or point you in the right direction.

Use our Web Analytics Match Calculator to find the agency that best fits your needs—based on your goals, tech stack, and level of analytics maturity.

1. Vision Labs – Best Web Analytics Agency for GA4, BigQuery, Enterprise & High-Volume Sites

VisionLabs is a data analytics agency based in the US – founded by me JJ Reynolds. What makes us different is that we’re marketers who speak data — not the other way around.

From $1M startups to $1B+ enterprises, we’ve built systems that integrate everything, from CRM to ad platforms, and turn it into dashboards that answer real questions like “what’s working and where to double down.”

Really, we work with companies like Bobbie to help them make sense of all their data (you’ve probably seen them on Masterclass or know them as a top infant formula brand in the US).

Full-service agencies often stop at surface-level tracking.

At VisionLabs we go all the way down to server-side tagging, GA4, BigQuery, PostHog, and reverse ETL setups. If you want analytics that drives growth, that’s where we come in.

Vision Labs is based in the US and built for companies tired of choosing between offshore agencies that don’t understand their business and overpriced enterprise shops that move too slowly

• Location: United States. Reno, Nevada.

What makes Vision Labs different:

Vision Labs fixes tracking fundamentals before creating dashboards, ensuring your decisions rest on accurate data.

Their technical team brings deep expertise in GA4, GA360, BigQuery, PostHog, server-side tagging, and data pipelines – connecting every customer interaction to measurable outcomes.

We’ve proven our approach works for high-scale content sites and $40M+ brands, adapting enterprise-level solutions for growth-stage companies.

As an Official Google Partner, we stay ahead of platform changes while providing educational resources from a team that understands both marketing strategy and technical implementation.

Industries VisionLabs works with:

• Ecommerce brands that want to track profit, LTV, CAC, RFM analysis, and upsell performance across channels
• Media companies managing massive content libraries and looking to connect category performance with growth metrics
• SaaS teams that need full-funnel clarity across acquisition, retention, and monetization — without engineering lift

Case studies in web analytics implementation:

• Doubled sales in 18 months for SpeechTherapyPD by identifying which marketing dollars delivered actual ROI, allowing precise reallocation of budgets to high-performing channels.
• Streamlined enterprise reporting for multi-site franchise networks, consolidating hundreds of separate reports into a coherent system with role-specific views.
• Made GA4 migration painless for Loop & Tie during a period when most companies struggled with the transition.
• Created robust attribution models for Juvenon that accurately tracked customer behavior across complex journeys, ending the “which channel deserves credit” debate.

Vision Labs Web Analytics pricing:

Vision Labs offers a flexible, two-phase pricing model: The setup phase ranges from $5,000 to $10,000/month and includes team interviews, a custom measurement plan, data collection setup, and dashboard development.

Ongoing support is priced between $4,000 and $15,000/month, depending on the scope and frequency of updates, and covers continuous monitoring, optimization, and support for new initiatives as your analytics needs evolve.

2. Omniscient Digital – Best Web Analytics Agency for B2B SaaS Companies

I know the founders of this agency, and they are great at creating B2B SaaS organic growth strategies and connecting the measurement part to track the whole end-to-end customer journey and actual results.

Nobody converts on the first visit. That’s why Omniscient focuses on tying analytics to content influence, pipeline velocity, and multi-session journeys.

• Location: Texas, United States.

What makes Omniscient different:

Omniscient brings deep B2B SaaS expertise and understands the complexities of enterprise buying cycles. Their content attribution models quantify the impact of marketing materials on pipeline development and velocity.

They track multi-session journeys that span weeks or months across multiple decision-makers. Their revenue connection expertise bridges the gap between marketing metrics and business outcomes – creating unified performance views that executives trust.

Industries Omniscient works with:

They’ve built particular expertise serving B2B startups in growth phase who need clear connections between marketing investments and business outcomes as they scale their operations.

Omniscient Pricing:

Full-service engagements start at $10,000 a month, but the pricing will probably be different if you only want a web analytics service.

Case studies in B2B analytics:

They have an impressive list of startups and B2B companies they have worked with:

• For Jasper, an AI writing tool, Omniscient Digital implemented data-driven content attribution that tracked user journeys with a precise 1-day conversion window. Their analytics revealed the median time from reading blog content to signup was just 1 minute and 53 seconds, allowing them to optimize for high-intent traffic. By measuring blog-to-registration conversion rates, they increased conversion from 1% to 8% while growing traffic by 810%.
  
• For Order.co, Omniscient Digital deployed a multi-tool analytics approach combining Google Analytics, Search Console, Screaming Frog, and Ahrefs to transform content performance. Their data-driven content audit identified optimization opportunities across 100+ posts, creating a measurable SEO impact that grew keyword visibility from 524 to 6,317 keywords (1,895 on page one).

3. Siavak – best for companies working with Google Tech Stack

If your stack is Google everything GA4, GTM, Firebase, Looker Studio then you should take a look at this agency. Their methodology is clean, they focus on the strategic parts of the business and they only focus on building data systems.

• Location: Budapest, Hungary.

What makes Siavak different:

Their approach combines technical precision with business objective understanding. They ensure your analytics answers the questions that actually matter to your organization. Industry leaders in Measurement Marketing and Google Data Studio experts have recognized their work, confirming their position as trusted implementation partners for Google-centric analytics.

Industries Siavak works with:

Siavak primarily serves organizations committed to the Google analytics ecosystem. Their clients typically include mid-sized to enterprise businesses that need clean, accurate data flows between Google tools and platforms.

Siavak pricing:

They don’t list exact pricing on their website. Their model usually includes project-based fees for implementation, followed by service charges and optional retainers for ongoing support.

Siavak Case Studies:

Siavak has successfully implemented cross-domain tracking solutions for e-commerce clients that eliminated data discrepancies between marketing platforms and web analytics. For Comporium, they solved complex reporting challenges that had stumped the internal team for a month.

As Josh Forte, Online Channel Manager, explains: “Ahmad suggested a new approach to accommodate the very specific solution we needed and it absolutely worked! That report is now the most circulated report among our executives… without it we would not have been able to expose the glaring issues of how bad our content was performing.”

Their GTM implementation for FlowMotion Agency standardized tracking across multiple product lines.

Chris Mattok, CEO, shares: “Ahmad has a rare & deep knowledge of analytics. His attention to detail coupled with his understanding of tooling can help any business find profit through data.”

4. Tydo – Data-as-a-Service for Scaling eCommerce Brands

Tydo productizes data agency services by combining a custom platform, extensive integrations, and dedicated data scientists who personally onboard your company. For eCommerce brands seeking both software and service solutions, Tydo delivers a comprehensive analytics ecosystem.

• Location: San Francisco, California, USA

What makes Tydo different:

Their platform integrates over 200 data sources natively while offering custom integration capabilities for specialized platforms. By connecting everything to a centralized data warehouse, they enrich data and leverage AI to build custom, intelligent systems that scale with your business.

Their approach works particularly well for companies that need both technical capabilities and strategic guidance without building an in-house data team from scratch.

Industries Tydo works with:

They work with eCommerce clients and high-growth brands looking to scale and enrich their data. Essentially, they are a data-as-a-service company offering customizable data solutions, integrations, and their own proprietary platform.

Tydo pricing:

They start at $4,500 per month in ther Professional plan including 100 data science hours per year, plus a setup of your data warehouse with marketing platforms, AI enrichment and data visualization. The custom price can scale up to +$10,500 per month and basically includes more data scientists hours a year, demographic enrichment and custom data source development.

Tydo data Case studies:

• Tydo helped Jumbo Time Wines manage distribution across 46 states by creating dashboards that saved 100 hours annually on data management while integrating wholesale and DTC performance data for state-specific compliance reporting.
• For Buck Mason, an apparel brand with 31+ retail locations, Tydo replaced manual data workflows with automated reporting, saving 12+ hours monthly while providing insights comparing e-commerce versus retail-only customer lifetime value.
• Dose, a health and wellness brand, transformed their Excel-based reporting into automated analytics through Tydo’s platform, gaining actionable insights into profit margins, repurchase rates, and marketing performance that improved their paid acquisition strategy.

5. Analytics Mania – Best independent expert for GA4 & GTM Training, Audits, and Troubleshooting

Julius Fedorovicius at Analytics Mania has established himself as a leading voice in GA4 and GTM implementation, audits, and troubleshooting. For companies facing complex tracking issues or struggling with GA4 migration, his resources provide clear, actionable guidance.

• Location: Vinius, Lithuania.

What makes Analytics Mania different:

• Focus on Google Tag Manager and Google Analytics 4.
• Educational approach with detailed courses and step-by-step tutorials
• Active GTM and GA4 communities on Facebook with thousands of members
• Constantly updated content reflecting the latest changes
• Hands-on experience solving complex implementations

Industries Analytics Mania works with:

They serve a diverse mix of students and clients across industries like retail, higher education, eCommerce, and SaaS, with no specific industry niche.

Analytics Mania pricing:

Their course prices go up to $899, but they don’t list specific pricing for their services on the website.

Analytics customer reviews:

While Analytics Mania doesn’t publish formal case studies, numerous practitioners consistently praise their technical expertise and educational approach.

Their community members regularly report successful implementations of complex ecommerce tracking solutions that other agencies couldn’t resolve, enhanced event tracking that revealed content engagement insights, and custom implementations that provided visibility into previously opaque user journeys.

6. Artefact – Best enterprise AI data analytics agency

This global agency focuses on AI and data, with experience across platforms like Amazon, Google Cloud, IBM, and Azure. If you’re looking for flexible, industry-agnostic AI capabilities that can plug into just about any tech stack, they’re a solid option.

• Location: worldwide presence, including Europe, Asia, Americas (North & South), Middle East, Africa, and India.

Industries Artefact works with:

They work across industries — from consumer goods and financial services to real estate, the public sector, and non-profits. By combining traditional analytics with machine learning, they help teams move from “what happened” to “what’s likely to happen next.”

Why choose Artefact as your Web Analytics agency?

If you work at an enterprise company looking to integrate AI with traditional analytics to evolve from descriptive to prescriptive insights—and need a global agency to help you scale—they could be a strong option.

Artefact’s case studies:

• Artefact partnered with Unilever to leverage Retail Media data strategies, helping identify new growth opportunities for priority product categories. By analyzing retailer data, they developed targeted media campaigns for Magnum’s mini ice cream bars that significantly increased revenue.
• For OVHcloud, Artefact designed and executed the brand’s first multichannel branding campaign in the UK. Using a precision-driven strategy across DOOH, print media, display advertising, and social media, the campaign generated significant increases in both paid and organic website traffic. The campaign ranked in the top 5% of most effective DOOH campaigns and increased brand recognition among IT decision-makers

Artefact pricing:

Artefact doesn’t list exact pricing on its site. They offer end-to-end services across the data lifecycle—from ingestion and transformation to visualization and AI enrichment—so pricing tends to be fully customized based on each project.

7. Measure Marketing – Best for B2B Revenue Attribution & Performance Analytics

If you are looking for an agency that understands B2B journeys and ROI, then you should consider Measure Marketing as your web analytics agency if you want a complete solution that goes from Go-To-Market strategies for B2B companies and complete a full picture with a good measurement system.

• Location: Toronto, Ontario.

Why choose Measure Marketing as your Web Analytics Agency?

• Bridge marketing ops with sales outcomes
• Architect systems for attribution, funnel velocity, and ROI
• Great at aligning dashboards with revenue team workflows

Industries Measure Marketing works with:

For businesses focused on attributing revenue to specific marketing activities, their methodology provides clarity that generic analytics implementations cannot match.

• B2B companies with long sales cycles
• Organizations with marketing and sales teams that need alignment
• Companies looking to attribute revenue to specific marketing activities
• Businesses needing to optimize their entire conversion funnel

Measure Marketing pricing:

Measure Marketing doesn’t list pricing on their website. They likely use a custom pricing model based on each client’s goals and project scope. If you’re interested, the best move is to reach out directly—they’ll tailor a proposal to fit your specific needs.

Case studies in data services:

While Measure Marketing doesn’t publish case studies focused exclusively on data analytics, their work clearly shows how data plays a central role in driving go-to-market strategies.

In the case of a HealthTech SaaS provider, Measure Marketing leveraged market and persona segmentation data to rebuild their go-to-market strategy from the ground up.

Their approach combined website analytics, ICP insights, and paid media performance data to optimize targeting and positioning. The initiative drove a 250% increase in SQLs and a 22% boost in high-intent traffic, showcasing how Measure uses analytics to move from low visibility to predictable pipeline growth.

How to Choose the Right Web Analytics Agency for you?

Best Web Analytics Agency for eCommerce:

Ecommerce businesses need specialized analytics focused on customer acquisition costs, lifetime value, and cross-channel attribution.

• Vision Labs excels in customer lifetime value tracking and attribution models that connect marketing investments directly to revenue and profit.
• Tydo offers a comprehensive data-as-a-service platform specifically designed for eCommerce brands, with over 200 native integrations and dedicated data scientists.
• Siavak specializes in creating seamless integrations between e-commerce platforms and Google’s analytics tools, ensuring accurate data flows.

Best Web Analytics Agencies for B2B and SaaS:

B2B companies face unique challenges with long sales cycles and multiple touchpoints before conversion.

• Omniscient Digital excels at connecting B2B content with pipeline generation and revenue attribution.
• Measure Marketing specializes in attribution methodologies for complex B2B sales processes.
• Vision Labs builds solutions connecting marketing data with CRM and sales systems for a unified customer journey view.

Best Web Analytics Agencies for media companies and publishers:

Media organizations must understand content performance, audience engagement, and monetization effectiveness.

• Vision Labs brings extensive experience working with large content libraries and sophisticated audience analysis.
• Analytics Mania offers tailored solutions for engagement tracking and content monetization that address the specific challenges publishers face.

Best Web Analytics Agencies for enterprise companies:

Enterprise organizations require scalable, secure analytics implementations that handle significant data volumes.

• Vision Labs manages high-volume sites and complex data architectures using BigQuery and server-side implementations.
• Artefact delivers enterprise-grade AI analytics solutions for organizations requiring sophisticated prediction capabilities.
• Tydo serves enterprise eCommerce companies with their platform-plus-service model, offering custom integration capabilities and dedicated data science resources.

Best web and data analytics agencies by industry and area of expertise

How to Choose the Right Web Analytics Agency for Your Business

I want to give you real questions you can ask—both yourself and the agencies on your shortlist—so you can figure out which one is actually the best fit for you.

Essential Questions to Ask Before Hiring an Analytics Agency

• Communication & Availability:
  Do they offer real-time support and consistent communication?
  For example, Vision Labs provides a dedicated Slack channel for all clients.

• Training & Enablement:
  Will they help your internal team grow its analytics capabilities?
  Vision Labs not only collaborates with your team but also offers access to “The Lab”—an internal learning hub with over 370 step-by-step data training videos.

• Proprietary Tools & Frameworks:
  Are they developing their own data tools or frameworks? That’s a strong indicator of deep expertise.
  Examples include custom solutions like an AI traffic Identifier, a Real-Time G4 report, or a tool to diagram your data visuals

• Proof of Execution:
  Do they showcase detailed case studies or just surface-level testimonials?
  If case studies aren’t visible, ask to see specific examples during the sales process to understand their approach and results better.

Understanding Pricing Models & Service Agreements

• Know the Pricing Structure:
  Does the agency offer project-based or retainer pricing?
  Project-based pricing suits one-off implementations (like GA4 setups), while retainers—ranging from $2,000–$15,000+/month—cover ongoing strategy, support, and optimization.
  
• Clarify the SLA Details:
  Review their service level agreements (SLAs) carefully.
  Make sure they define response times, communication channels, and escalation procedures—especially if analytics is critical to your operations.
  
• Pay Attention to Contract Terms:
  Long-term contracts may offer better rates but limit flexibility.
  A shorter initial term gives you space to evaluate performance before making a long-term commitment.

---

Evaluating Technical Expertise & Tools

• Request a Technical Audit:
  A strong agency should be able to diagnose issues in your current setup and explain their findings with clarity.
  
• Check Platform-Specific Experience:
  Don’t settle for general GA4 knowledge—ask about your exact tech stack.
  For example: “Have you implemented GA4 for a Shopify-based D2C store with server-side tracking?”
  
• Ask About Data Governance Practices:
  Look for clear protocols around sampling, privacy compliance, and data quality checks.
  
• Assess Data Integration Skills:
  Can they pull data from CRM, marketing platforms, and ad channels into one clear dashboard?
  Unified reporting is a must for informed decision-making.
  
• Understand Their Debugging Process:
  Analytics is messy. Ask how they handle tracking bugs, discrepancies, and implementation errors.
  A mature agency should have a systematic process for troubleshooting.

Thought Leadership in the Data Analytics Space

• Do they have their own frameworks? templates? or resources?
  
  Take Vision Labs. We built something we call the Data Order of Operations — a step-by-step system that tells you exactly what to fix next, based on where you actually are in your data maturity journey. Not where you think you should be. Where you are.
  
  We also ship free tools. The Marketing Data Tech Diagram. The AI Traffic Identifier template. Stuff you can use today, whether you work with us or not.
  
  Why? Because good analytics agencies don’t gatekeep the basics. They give away the frameworks and let the implementation speak for itself.
  

Conclusions Making the Right Choice for Your Analytics Needs

The right agency for your business will depend on your industry, technical infrastructure, and specific analytics challenges. Focus on finding a partner whose specialized expertise aligns with your most critical business objectives rather than a generalist that claims to do everything.

• Vision Labs stands out for its expertise in GA4, BigQuery, PostHog, and enterprise solutions for high-volume sites, with particular strength in connecting technical implementation to business outcomes.
• Omniscient Digital offers a specialized approach for B2B SaaS companies, excelling at connecting content performance with pipeline generation and revenue.
• Siavak provides technically sophisticated solutions for companies committed to the Google ecosystem, ensuring clean data and seamless integration.
• Tydo delivers a unique data-as-a-service model for eCommerce brands, combining a proprietary platform with dedicated data science resources at a transparent monthly price.
• Analytics Mania provides deep technical expertise in GA4 and GTM, making them perfect for audits, troubleshooting, and knowledge transfer.
• Artefact brings AI-powered analytics, helping organizations evolve from descriptive to predictive data capabilities.
• Measure Marketing specializes in revenue attribution for B2B companies, connecting marketing activities with financial results across complex sales cycles.

Common questions when choosing a web analytics agency

How to know if you need a web analytics agency or an individual consultant?

Basically a consultant gives you one vantage point while an agency gives you a system that can be implemented.

Consider a consultant if you have a well-defined problem and you understand it so you can guide them or judge the quality of the output.

However if you want a proven system, and a complete solution from strategy to implementation and ongoing support, then an agency is a best-fit as it will allow you to scale.

Investment Expectations for Analytics Services

Focus on potential return rather than hourly rates. A proper analytics setup delivers ROI through better decision-making, reduced waste, and optimized marketing investments.

Basic implementations typically start at $5,000-$10,000, while comprehensive enterprise solutions range from $25,000 to $100,000+ depending on complexity. Ongoing support usually follows a monthly retainer model based on your specific needs.