Academic / Higher Ed Analytics & Data Strategy

Transform your data into actionable insights with our industry-specific analytics solutions. We implement comprehensive measurement frameworks tailored to your unique business challenges using GA360, PostHog, and BigQuery.

Tools we commonly use for academic / higher ed

Academic / Higher Ed Case Studies

See how we’ve helped academic / higher ed organizations solve measurement challenges and drive growth.

University of New Mexico

University of New Mexico

Higher education institution. Revenue from tuition, state funding, research grants,...
Poll Everywhere

PollEverywhere

Audience response and engagement platform. SaaS model for live polling...

Frequently Asked Questions

Common questions about academic / higher ed analytics and data strategy

How do you track the full enrollment funnel for universities?

We implement comprehensive tracking from initial website visit through inquiry, application, admission, deposit, and enrollment. This includes integration with your CRM and student information systems.

Can you help with student engagement analytics?

Yes, we track student engagement across your website, portal, LMS, and communication channels to identify at-risk students, measure program engagement, and improve retention.

How do you handle multi-year enrollment attribution?

We use persistent user identification and long-term attribution windows to connect early awareness touchpoints to eventual enrollment, even across 18-24+ month decision cycles.

What compliance considetations apply to higher ed analytics?

We ensure FERPA compliance by properly handling student data, implementing appropriate consent mechanisms, and maintaining clear data governance policies.

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The framework we use to drive revenue using data

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