E-Learning / Info-Products Attribution & Outcomes Measurement Case Study: Attribution & ROI Measurement

Information product and coaching business teaching online product launch strategies. Revenue from high-ticket course (Product Launch Formula at ~$2,000), live workshops (PLF Live), and book sales. Annual launch model with scarcity marketing.

Attribution Outcomes Measurement

Google BigQuery Google Looker Studio Keap Server Side Google Tag Manager

The Challenge of attribution and roi measurement

How we Helped

Approach & Results

Our Approach

Key Results

Google Looker Studio

Custom dashboard visualization

Keap

CRM and marketing automation

Google BigQuery

Central data warehouse for unified analytics

Server Side Google Tag Manager

First-party data collection infrastructure.

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