E-commerce Attribution & E-commerce Analytics Case Study: Attribution & Conversion

Ecommerce and health education platform centered on holistic cardiac health. Revenue from supplement sales, specialized courses, and premium health consultations.

Attribution E-commerce Analytics

AirByte Google Analytics Google BigQuery Google Looker Studio PostHog Server Side Google Tag Manager Shopify

The Challenge of attribution and conversion

How we Helped

Approach & Results

Our Approach

Key Results

AirByte

Data pipeline orchestration

Google Looker Studio

Custom dashboard visualization

Google BigQuery

Central data warehouse for unified analytics

Server Side Google Tag Manager

First-party data collection infrastructure.

PostHog

Product analytics and feature tracking

Google Analytics

Web traffic and user behavior tracking.

Shopify

E-commerce platform integration

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